NP
NP Elite
Our StoryScheduleCoaching StaffRegistrationJoin Now@npelitela.bball
Understand The Grind

NP ELITE

Basketball

Develop. Compete. Win.

Instilling values, work ethic, and a love for the game through high-quality coaching and positive mentorship.

Scroll
Our Story

Why We Started NP Elite

NP Elite was founded on a simple yet powerful belief: every child deserves access to quality coaching, positive mentorship, and the opportunity to reach their full potential, regardless of their financial circumstances or starting skill level.

More Than Just Basketball

We saw a clear need for a program that develops more than just talented athletes and at a nominal cost. Our goal is to build a community that serves as a launchpad for life, teaching young athletes core values that extend far beyond the hardwood: character & discipline, teamwork & communication, and confidence & resilience.

Our Mission

To create an environment where families feel supported, coaches deeply invest in each child’s growth, and athletes are challenged to become the absolute best version of themselves, both on and off the court.

Inspired By Norman Powell

Understanding the Grind (UTG)

NP Elite is deeply inspired by NBA Champion Norman Powell, whose remarkable journey from local talent to the highest level of basketball perfectly reflects the core values we strive to instill in every athlete. Norman’s success wasn’t built on talent alone. It was forged through relentless hard work, perseverance, humility, and an unwavering commitment to getting better every single day.

At NP Elite, Understand the Grind (UTG) is more than a slogan, it’s the mindset that shapes our entire culture. UTG teaches our athletes that success doesn’t happen overnight. Greatness is developed one practice, one repetition, one challenge, and one decision at a time.

Consistent Effort

Showing up every day and giving your best, even when no one is watching.

Discipline Over Excuses

Choosing accountability, focus, and hard work instead of taking shortcuts.

A Growth Mindset

Viewing mistakes as valuable opportunities to learn and improve.

Patience & Trust in the Process

Understanding that meaningful, lasting growth takes time.

Team First

Supporting teammates, celebrating their success, and recognizing that everyone grows together.

Humility

Remaining coachable, grounded, and committed to continual improvement.

A Firsthand Connection

As a longtime friend and mentor to Norman, our Founder, Coach Rhett Butler, has witnessed this journey firsthand, from the early days of development to championship glory. These real-world experiences have directly shaped the culture, training standards, and vision of NP Elite.

Why Every Child Belongs

An Environment Built for All

At NP Elite, we believe that every single child has a place on our court. Whether an athlete is stepping onto the floor for the very first time or preparing to compete at an elite level, they deserve to feel welcomed, valued, encouraged, and challenged. We intentionally design our program to be a safe, supportive space where children from all backgrounds, abilities, and financial circumstances can thrive — through complete accessibility (scholarships and financial assistance), active mentorship, and a culture of respect.

Redefining Success

At NP Elite, our scoreboard looks a little different. While we love to compete and win, we measure our true success by:

  • • The confidence a child gains after mastering a new skill.
  • • The lifelong friendships and bonds built through shared effort.
  • • The resilient character developed by overcoming setbacks.
  • • The unwavering belief that they are capable of achieving great things.

Every child has value. Every child has potential. Every child belongs.

Annual Camp

Understand the Grind

Norman Powell's Youth Basketball Camp — presented by NP Elite.

Norman Powell's Understand the Grind Youth Basketball Camp
Dashboard

Schedule Manager

No upcoming events

Game dates will be posted here as they're confirmed. Check back soon.

Get Started

Elite Intake

Join the NP Elite family. Your journey starts here.

1
2
3

Player Information

Player must be between 5 and 18 years old.

Website designed by Foundry | BLVD